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Application deadline: Dec 21. Headquartered in Campbell River, BC (“Salmon Capital of Canada”), the BC Salmon Farmers Association represents 59 organizations operating at world-class standards for farming environmentally-sustainable salmon and other finfish. BC farmed raised salmon is our province’s highest valued seafood product, sustaining over 6,600 jobs; generating over $1.5 billion worth of economic activity; and providing families with a healthy, home-grown alternative to fragile wild salmon. The BCSFA is looking for a dynamic communications professional to lead our efforts to grow and build outreach with community partners, and support communications activities that connect our companies, employees and suppliers with the broader public. Candidates should have expertise on the following core areas: Community and partnership building: o This includes outreach to places of learning and the broader culinary community so more British Columbians can experience our products. Content generation and dissemination: o This includes proactive and creative storytelling, and strategies to access channels for our content to travel and connect. Mainstream and digital media relations: o This include media relations management and working to ensure our digital properties are accessible and relevant. Tour and event management: o This includes leadership in sponsorships and festivals, as well as chief organizer of our growing farm tour program and annual Seafood West Summit. Member communications: o This includes collaboration with our broad membership to ensure strong two-way communications and association program awareness. This position will be located in our Campbell River headquarters, with competitive salary and full benefits. To apply, email John@bcsalmonfarmers.ca with a resume and cover letter. Visit http://bcsalmonfarmers.ca/ for more information.

It’s hard to believe CPRS-VI’s Beyond the Hype 2018 Conference & Mixer is only a few weeks away! With the conference theme being “Keeping It Real”, the underlying goal is to provide participants with real strategies and tools that they can take away and begin implementing immediately in their strategic communications, engagement, and public relations practice. The day is about keeping things real, practical, and helpful. Workshop topics are guided by this vision and include strategies to improve employee engagement and UX – the user experience; ways to strengthen your organization’s storytelling based on behavioural sciences; how to effectively measure ROI on your social efforts; and what CEOs really want from their comms people – straight from the mouths of three CEOs in a moderated panel. Time for networking with peers and speakers is key and is built in throughout the program - followed by a social in Hatley Castle - yes, a castle! Escape the crazy. Avoid the distractions. Join us for a fun, insightful day of meaningful learning and powerful connections at Beyond the Hype 2018.

Metrics, evaluation, ROI - are you confident in how you measure your social efforts? Don't miss this practical session on social ROI. Hootsuite's Eva Taylor shares advice on how to connect your social media activities to your strategic goals and which key social trends are headed our way. Register for CPRS-VI's Beyond the Hype today. Find out more about Eva Taylor & her session here.

Did you know that user experience design (UX) is critical to the success of our PR and marketing campaigns? Let's not get left behind. Liza Aboud presents this forward-thinking session, using real examples to explain current and future trends in UX, and how to apply them in your own organization. Register for CPRS-VI's Beyond the Hype today. Find out more about Liza Aboud & her session here.

On October 24, CPRS-VI hosted its first-ever storytelling event at the upscale University Club of Victoria. Sponsored by the University of Victoria and organized by Maggie Kerr-Southin APR, the event allowed seasoned pros and new practitioners to share stories about the mistakes we make and the lessons we learn along the way. “This was a great warm-up for Beyond the Hype,” said Kerr-Southin. “It was a valuable opportunity to connect, share and learn.” The 13 professionals covered everything from ethical blunders and challenges with public engagement, to media missteps and printer errors. "(Mis)Adventures was an eye-opening, valuable event where stories shared by the professionals offered a great learning experience for all,” said Royal Roads student Janice Lee. By Celia Sollows, APR

This moderated panel lets communications and PR practitioners know what CEOs really think. What are some common mistakes we make that hinder our move up? What are some opportunities for us to think beyond our own silos? And what’s the #1 piece of advice about making it to the top? Register for CPRS-VI's Beyond the Hype today - early bird deadline is Oct. 28. Find out more about our panelists and the session here.

Every month, we reserve a table or two at a local eatery, and offer you a chance to drop in and simply connect. We'll put out some appies for everyone to enjoy - you just buy your drinks! Great if you can RSVP here so we have an idea of how many seats to reserve! This is your opportunity to connect and grow within Vancouver Island’s community of practice. When: Tuesday, Nov 13 from 5:30 p.m. to 7:30 p.m. Where: Moxie's Bar and Grill Cost: Members and their guests - free!

Application deadline: November 16, 2018 The Manager of Communications and Stakeholder Relations ensures the production of professional, timely and cost-effective communications products and services in support of IAF's program initiatives and works to raise stakeholder awareness of its activities and investments. Please visit http://iafbc.ca/ for more information.

Internal communications are just as important as external communications, but are often left out of the equation. Management consultant Katie Hamilton focuses on organizational culture as a lever for success. Register for CPRS-VI's Beyond the Hype today - early bird deadline is Oct. 28. Find out more about Katie Hamilton & her session here.

Application deadline: November 2, 2018 Reporting to the Vice President of Philanthropy and Communications, the Communications Coordinator is responsible for coordinating and developing the production and delivery of communications needs for the organization. The position collaborates with the CEO, Executive Team and others to ensure that messages are communicated in a clear and concise manner with continuity to various target audiences, whether in person, print, broadcast, and/or social media. Please v isit https://www.broadmeadcare.com/ for more information.

We know that trust and credibility are critical to building lasting relationships. Dr. Flynn, APR, FCPRS of McMaster University will share findings on building trust from new behavioural insights research. This is data, folks! Register for CPRS-VI's Beyond the Hype today - early bird deadline is Oct. 28. Find out more about Dr. Flynn & his session here

In October, we have lots to be thankful for at CPRS-VI. Thanks to our fabulous volunteers, we launched our new website, opened Beyond the Hype for registration, and much more. Check out the October enewsletter here. Interested in being the first to know? Sign-up here to receive our monthly newsletter, complete with news, events and jobs! (You can revoke permission at any time!)